Transform Your Business with Fractional Expertise

Tailored, On-Demand Consulting for E-Commerce and Digital Transformation

Drive Growth and Adaptability with On-Demand Leadership.

Transforming Your Digital Vision into Reality

As a Fractional E-commerce and Digital Transformation Specialist, I offer a flexible, results-driven approach for businesses looking to scale or adapt to new digital landscapes without the long-term commitment of full-time resources. With over 20 years of experience driving digital success, I support companies in navigating change, optimizing operations, and creating impactful online experiences.

Fractional E-Commerce Leadership

Unlock the full potential of your e-commerce strategy with tailored, senior-level leadership on demand. From platform selection to customer journey optimization, I provide the expertise needed to drive growth and ensure success without the long-term commitment of full-time hiring.

Fractional Digital Transformation Consulting

Empower your business to adapt to the latest technologies and streamline operations. I guide organizations through change management, process modernization, and system integration, enabling the adoption of new tools, team restructuring, and customer experience modernization—delivering impactful transformations that drive efficiency and results, all without the need for a full-time executive.

Fractional Project Management

Take control of your digital projects with expert, fractional project management. I handle the full project lifecycle—from planning and execution to monitoring and optimization—ensuring alignment with your business goals and delivering results on time and within budget. This flexible approach allows businesses to scale based on project needs while maintaining top-tier leadership in e-commerce and digital marketing initiatives.

Fractional Marketing Strategy & Execution

Maximize your marketing impact with a flexible, data-driven approach. I develop and execute comprehensive strategies, including SEO, SEM, and social media marketing, designed to increase engagement, drive traffic, and boost conversions—all without the need for full-time resources.

Fractional Data Analytics and Reporting

Transform your data into actionable insights with fractional data analytics services. I help businesses track performance, analyze trends, and identify growth opportunities—offering regular, clear reporting that informs decision-making and enhances business outcomes.

Fractional Digital Marketing Strategy

Create a powerful digital presence with expert-led strategies, available on a fractional basis. I offer end-to-end digital marketing solutions, from SEO and social media to content marketing and paid campaigns, driving engagement and long-term growth without the overhead.

Fractional Journey Mapping and UX Design

Deliver seamless customer experiences with a flexible approach to journey mapping and UX design. I help businesses enhance user satisfaction and loyalty through data-backed insights and user-centered designs, ensuring every interaction is optimized for success.

Fractional Website & Platform
Re-platforming

Upgrade your digital infrastructure with expert, fractional re-platforming services. I guide businesses through platform migrations and optimizations, ensuring improvements in usability, SEO, and conversion rates. This flexible, project-by-project approach ensures seamless transitions and measurable performance enhancements that align with industry standards while driving business growth.

Why Choose Fractional Expertise?

Why hire full-time when you can gain expert leadership at a fraction of the cost?

Working with a fractional consultant gives your business the expertise of a seasoned professional without the overhead of a full-time employee. Whether you need help for a specific project or ongoing support for your digital operations, I tailor my services to fit your exact needs, offering flexibility, scalability, and impactful results.

Ready to Accelerate Your Digital Transformation?

Let’s discuss how my fractional services can support your growth and innovation goals. Contact me for a free consultation today!

Get Started by Downloading my Resume Today!

Discover how my expertise can drive your business forward. Let’s collaborate to achieve your digital transformation goals.

Call Me

P: (204) 481-4494

Email Me

marcelo@vazquez.ca

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