Reading List

I’ve been looking at educational resources on Linkedin and elsewhere online and was wondering what everyone else was reading. I Google around looking for leads and got a number of the “Top ___” lists – as you might expect from the the digital marketing community. I’m suspicious of intention and bias in the sources and am looking for insight not influencer marketing pitches.

So I thought I would start a list. My own Top _____ list. For now it’s going to be my reading list of good articles, blogs and people. As it grows hopefully it will become our list. Please join me in curating this resource.

I’ll start with one of my favourite resources. Occam’s Razor by Avinash Kaushik https://www.kaushik.net/avinash/ is an incredibly enlightening source of marketing and analytics information. Avanish is a pleasure to read and is a warm voice talking about cool data.

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